Business Summary

Purchased by the owner in 2017, this business operates as a wholesaler of deli meats sourced from selected suppliers, offered from their shop in the KZN North Coast and distributed around KwaDukuza and surrounding areas. Two refrigerated storage units are employed for holding stock.

The business mainly services the lower LSM consumer and retail market operating against larger corporates over which they have a substantial overhead cost and price advantage, without compromising on quality which is of a high level. Marketing takes place via Facebook and word of mouth.

There are 3 staff members, 1 shop manager, 1 assistant and 1 driver. The owner spends limited time at the business only fulfilling a high level supervisory and business management role.

Key successes – price competitive advantage with high-quality products. Opportunities: geographical reach and product range expansions.

The reason for selling is the owner emigrating.

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